It is probably no surprise that mobile internet usage has been skyrocketing over the last couple of years. According to the recent statics, more than 65% of web users use mobile devices to access the websites. With the staggering growth of mobile devices like tablets and smartphones, it is now essential that your website is responsive and mobile friendly.
When your website is not mobile friendly, chances are you could be missing out a lot of business. It not only cause headache for your prospects to keep scrolling the web pages, but it can also affect your overall business potential and reputation. Here are some more reasons that will explain you why you need a mobile responsive website, if you haven’t already..!
User Friendly: Let’s be honest, prospects and customers enjoy while browsing the mobile friendly websites. It provides a fascinating and rewarding experience to the people. The information available on the responsive websites tends to be more clear and easy to navigate that increase site ranking and traffic flow as well.
SEO Optimizations: When your website is responsive and mobile friendly, it receives higher search page rankings on the search engines like Bing, Google and yahoo. Having a mobile friendly site will make it easier for search bots to recognize the traffic flow and new activity on the website. Simultaneously, if your site is misconfigured for smartphone users or you just simply don’t have a mobile-friendly option for consumers you may see a drop in your rankings.
Social media increases mobile visitors: Believe it or not, over 70% of social media consumption now happens on smart devices. From link sharing to the social media marketing, your website will hit more traffic from the mobile devices.
Increased conversion rate: A recent marketing study show that 67% of prospects and visitors prefer to buy from a mobile friendly website. In the same study it was also revealed that 48% of people reported annoyed and frustrated when they encounter a site which is not responsive or mobile friendly. So if you have a mobile friendly website, you are more likely to convert visitors into customers.
Shopping on mobile devices is steadily growing: Since from the last few years, mobile phone technology has transformed the whole shopping experience. Now you don’t need to waste your time by searching your favorite brand or items over shops or different markets. With the help of smartphone you can even shop from the comfort of your home while watching TV, cooking, listening to the music or even working. If your business is not easy to view from a phone or if your products are not accessible via mobile friendly website, believe me you are missing out on an opportunity.
So, do you want to upgrade your website into responsive? Southend website designers can help.! At Essex website companies, our professional team builds and manages innovative mobile experiences for emerging startups and leading brands. We cater to smart experiences that run on all major mobile platforms.